The goal of the PEJE Admission CoP is to improve practice in admission, recruitment and attrition prevention in Jewish day school settings. The CoP brings together professional Directors of Admission and other school administrators who participate in recruitment functions. The CoP provides varied opportunities for community members to learn together, share information and ideas, solve problems, and provide support. Through telephone workshops, in conjunction with ongoing discussions on the COP listserv, members have focused on such relevant topics as:
- Choosing kindergarten readiness assessments
- Crafting admission policies for new schools
- The benefits of group vs. individual interviews
- Parent ambassador programs
- Tuition policies for faculty children and multiple children enrolled in school
- Making the case for Jewish day school education
- Building feeder school relationships
- Community outreach programming as a recruitment tool
- Admission publications, brochures, electronic communication and websites
- Counseling out students who cannot be appropriately served by the school
Through this collaboration, we generate knowledge directly related to the work we do; utilize that knowledge back in our schools; and reflect on results in order to make further modifications, as needed. The product of this iterative cycle is the development of more knowledge that is widely disseminated to the field, helping all of us to increase enrollment and improve the excellence of our Jewish day schools.
There is no charge to participate in the Community. To join, send your name, board position/membership and email address along with a brief paragraph about your school to Rebecca Egolf.
Summaries of Conference Calls
- Turning Around The Talk: Managing Misinformation and Reining in the Rumor Mill
February 27, 2008, Audrey Jacobs, Director of Advancement, Soille San Diego Hebrew Day School - Making the Case for Jewish Day Schools: A Discussion of RAVSAK's Spring Issue of HaYidion Magazine
Thursday, March 27, 2008
RAVSAK's Spring 2008 Issue of HaYidion Magazine
- First Impressions Count: The Art Of Customer Service In Our Schools
January 29, 2008, Dan Levine, Director of Recruitment and Marketing, Solomon Schechter Day School of Greater Boston (Guest) - A Best Practice Case Study: The Parent Ambassador Program at The Epstein School
November 8, 2007, Susan Berk, Director of Admission, The Epstein School, Atlanta (Guest) - PEJE Marketing Webinar Series
- Getting Everyone on the Same Page: Using Key Messages to Advance Your Day School October 30, 2007
- Using Research to Make the Case June 7, 2007
- Admission Directors Can Do Everything (And Why They Shouldn't Have To)
February 8, 2007, Rheua Stakely, PEJE Coach for Admission and Recruitment (Guest) - Using E-newsletters to Convey Your Marketing Message and Build Relationships with Prospective Families
January 23, 2007, Lisa Colton, Darim Online (Guest) - Marketing Across the Spectrum: Discussion of RAVSAK's HaYidion Magazine (Chanukah 2006 issue)
November 30, 2006 Rebecca Egolf (Facilitator) - The Intake Process: Building Relationships with Prospective Families
October 19, 2006, Diana Ganger, Program Director of JECEI (Guest)
Voices from the Field: Finding Value in the Admission CoP
I joined the CoP to allow my school access to the knowledge base on recruitment and retention. I have found most helpful the communications between colleagues. I have asked and answered questions and forwarded info gleaned to other staff at the school as necessary.
Rella Margolis, Manager of Development and Special Projects, Associated Hebrew Schools of Toronto
I think the conference calls have been very valuable and unbelievably timely. I appreciate hearing what my peers are doing, sharing the issues. In our area, we have many good choices for families. Between public schools and several other Jewish kindergarten programs that are all good and vying for the same families, it is a real challenge. I think that the CoP has really helped me and will continue to be an added benefit.
Respondent to survey question on usefulness of teleconference information
I benefited from the sharing of information and ideas, as well as the information providing action steps to implement the ideas that we learned.
Respondent to survey question on most valuable aspect of CoP participation
As a new professional it was helpful to me to get information, ideas and feedback from seasoned professionals and experts.
Respondent to survey question

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