Top 10
Self-Assessment
Frequently Asked Questions
Case Studies
- Soille San Diego Hebrew Day School Uses Community Outreach to Expand Mission-Driven Marketing
- PEJE Marketing Webinar Series
- Using Research to Make the Case June 7, 2007
- Getting Everyone on the Same Page: Using Key Messages to Advance Your Day School October 30, 2007
- Successful start up high school Jewish Academy of Metropolitan Detroit builds community support and then reduces initial attrition
Tools
- Welcoming Communities: Newcomer Outreach Assessment Tool
- Job Descriptions
- Cohen Hillel Admission Director
- Fuchs Mizrachi Marketing/PR Director
- The Jewish Academy Admission Director
- Pressman Academy Admission Director
- San Diego Jewish Academy Marketing Director
- Perelman Jewish Day School Admission Assistant
- Weber School Admissions Director
- Weber School Communications Director
- The Power of School Tours
- Review some exemplary admission management calendars.
- South Area Solomon Schechter's new Retention Assurance Program
- Cheryl Finkel's tips for building productive feeder school relationships (AUDIO)
- ISM article: "Admissions Director: How Does Your School Define the Position?"
- Soundbites about your school
- Jane Cohen "Telephone Survey Script"
- Rheua Stakely "Reasons for Attrition List"
- From "Toward a Proactive, Comprehensive Admission Program" by Rheua Stakely
Relevant Reading
- Creating a Day School-Early Childhood Pipeline: Building the Relationship
- Opening the Gateway from Early Childhood Programs into Jewish Day Schools
- A Collection of Timeless Wisdom: The Day School - Early Childhood Connection
- Toward a Proactive, Comprehensive Admission Program by Rheua Stakely
- A study of the alumni of the Kadimah School in Buffalo New York which shows the positive impact of day school education on Jewish continuity.
- The Lifetime Customer by Patrick Bassett
- Admissions: Closing the Deal by Patrick Bassett
- For Marketing Personnel: 50 Ways to Manage Your Imagination
- ISM Article: "Your Faculty's Role in the Admission Process"
- ISM Article: "14 Strategies for Strengthening Relationships With Feeder Schools"
- ISM Article: "A Well Trained Admissions Committee Identifies the 'Right' Students"
- ISM Article on Proactive communication
- ISM Article on Marketing the benefits of moving up to the next grade
- Understanding Independent School Parents
- "Gimme Shelter: How I learned to stop worrying and love sending my children to Jewish day school"
Resources

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